Job&Talent

The future of work

Job&Talent are reshaping temporary work, harnessing the power of technology and data to change the way we search for jobs and hire staff.

A new brand was delivered by Koto to coincide with the launch of the digital product and a phase of global expansion. Beyond the product, the brand needed to consistently communicate with thousands of Job&Talent employees, clients and workers.

As a key member of a small, new brand team, we created an extensive tool-kit of assets, templates and principles, enabling a cohesive, rapid roll-out of the brand. Across numerous on and off-line channels, from social media to High Street branches, with the aim of inspiring and empowering teams across Job&Talent’s markets.

Responsibilities:
– Brand implementation
– Guidelines
– Campaign design
– Sub-brand design
– Social media design

Credits:
Creative Director: Henry Proudlove

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Maxwell played a crucial role in implementing the new brand across our complex, global organization. With meticulous attention to detail, he adeptly iterated and expanded upon existing guidelines, as well as knowing when to bend the rules. Maxwell’s confidence working across both digital and physical spaces means he can quickly grasp any project brief and consistently deliver exceptional results, often surpassing expectations.

Christof Schminke
SVP Global Brand, Job&Talent

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